For 80 years, Hioki has developed and manufactured electrical measuring instruments under four product groups: automatic test and data recording equipment, and electronic measuring and field measuring instruments. Hioki’s products are used in a wide field of applications across industries, which include electronic components, automotive and renewable energy.

With industry demand rapidly changing over time, Hioki collaborates closely with customers and universities in research and development (R&D) to ensure the company delivers timely and relevant solutions.

Hioki invests about 10 per cent of revenues in R&D initiatives, resulting in multiple product releases annually. The company released 29 new products in 2014 and 36 last year.

An innovation-driven company, Hioki is a renowned name in Japan and strives to establish greater brand awareness internationally. The company has built sales networks in China, the United States, India, Singapore and South Korea for easier product distribution and more immediate customer support. It is open to distribution partnerships with companies knowledgeable about technology and local market requirements.

Taking a bigger business leap in China, one of its major markets, Hioki will add R&D and engineering functions in its Shanghai location this year. “Innovation never ends. We will strive to continue on our path to finding new solutions for our customers,” Machida says.